Is Batman True?
Absolutely true story: This morning at 6am EST I’m standing in the book and magazine shop in the terminal at the Richmond, VA airport, and I’m listening to a couple that were about 25 years old talking about why “Batman: The Dark Knight” is making so much money at the box office. Here’s their conversation:
Man: It’s making a lot of money for sure, but it won’t catch up to “Titanic.”
Woman: Why not?
Man: As far as I can tell, I think Batman is a fiction movie. I don’t think that really happened. And I’m not sure, but I believe the movie “Titanic” was a true story.
Woman: Yeah. If you’re right, then true stories always make more money.
I kid you not. Filmmakers, writers, producers, and content creators: This is your audience.
Phil Cooke, PhD. has been called “one of the most innovative communicators of our generation.” As a media producer, writer, speaker, and consultant, his client list includes major film studios and TV networks as well as major Christian organizations like Voice of the Martyrs, The Museum of the Bible, The Salvation Army, and others. He’s also coached and consulted with many of the most influential churches and nonprofit organizations in the world, helping them use media to tell their story. You can hear his podcast here.
