Thinking about changing the name of your church? There’s plenty of reasons to do it. After all, “Second Baptist Church of Whatever” isn’t exactly a magnet to anyone – particularly a younger generation. But whatever your reason for changing – losing the denominational connection, making it more current, or it’s just a meaningless name – there’s one thing you need to know:
It’s hard. Really hard.
If you’re looking for a unique church name in the 21st century, so many contemporary names have already been taken. It doesn’t mean you can’t use another church’s name you really like (pending legal clearances), but if your goal is to be the only church in the country with a unique name, then you need some professional help.
Think about it – Elevation, Eklesia, Mosaic, Life, Destiny, The Gate, The Bridge, Harvest, and hundreds more are all taken. So what do you do?
Our team at Cooke Media Group has walked numerous churches and ministries through the process of a name change. While it’s not for the faint of heart, the end result can be amazing. We work closely with the pastor and leadership team and take them through a creative process that helps develop the right name for the church – one that reflects your calling, mission, and vision.
The bottom line? Names matter. In a world where people decide in the first 4-8 seconds what they think of you, then no matter how great your preaching, worship, or community, if a bad name keeps them away, then you’ve failed.
So if you’re serious about changing your church name, don’t start with a list of cool, hip, names because that’s actually the last step in the process. Instead, start by talking to someone with experience. Someone who can help you make the right decisions and keep you from selecting a name you’ll regret for decades to come.