polarization
- Creative Leadership
Dealing with the Chronically Offended
I know a guy in the Midwest who is offended by everything. Whatever someone does for him he’s upset that…
Read More » - Strategy & Marketing
How Marketing Divides, Not Unifies
One of the reasons for the polarized culture in America is marketing. Marketing and branding are about finding target audiences. …
Read More » - Engaging Culture
The Benefit of Controversy
Bruce Orwall’s column in The Wall Street Journal reveals the sophistication that studios have when it comes to potentially controversial…
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