Personal branding
- Strategy & Marketing
In a Cluttered World, Do You Stand Out?
In a world of interchangeable people, you need to stand out. Unions played a vital role earlier in the 20th…
Read More » - Creative Leadership
Do You Have a Life Message?
Corporate-speak uses terms like “Mission Statement,” “Vision,” and “Values,” but when it comes to us, we don’t often think in…
Read More » - Creativity
How to Get Your Ideas Noticed in Today’s Distracted World
Every generation lives out their faith and calling within the context of their particular culture. The apostle Paul lived out…
Read More » - Creative Leadership
Been Unemployed a Long Time? You Can Turn It Around
It would be an understatement to say that the economy has been in terrible shape the last number of years.…
Read More » - Creative Leadership
Discover What You Are, by Knowing What You Are Not
Writer Ambrose Bierce said: “In my 20’s I realized I was not a poet. That was the bitterest day of…
Read More » - Strategy & Marketing
Sharing Your Story Through The Media
Throughout the history of the Church, pastors, leaders, and communicators have struggled against the various cultures in which they found…
Read More » - Strategy & Marketing
Why It Pays to Invest In Social Media
There’s a great deal of skepticism out there about social media from both businesses and non-profits. Does it really add…
Read More » - Creativity
The Media Shift’s Impact on Comedy
Los Angeles comedy writer and performer Dan Rupple has discovered the media’s shift toward narrowcasting has even effected the world…
Read More » - Strategy & Marketing
You Can’t Brand a Lie
I spoke at a worship conference years ago at Rick Warren’s Saddleback Church. It was a great group mostly focused on…
Read More » - Strategy & Marketing
Unifying the Brand – Why it Matters
If you’ve ever been in a branding meeting or workshop with me, you’ve heard me talk about “unifying the brand.” …
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