Christian TV
- Christian Media
As Secular TV Pulls Back, Is Christian TV Ready to Make an Impact?
The Wall Street Journal is reporting that “Big advertisers from General Motors Co. to PepsiCo Inc. to General Mills Inc.…
Read More » - Christian Media
Live Streaming Skills We Can Learn from TV Evangelists
Remember all those reasons people used to criticize TV evangelists? Particularly in the 1980’s and 1990’s, using television for evangelism…
Read More » - Christian Media
This is the Moment for Christian Broadcasters to Rise Up
Over the last month, we’ve focused so much on helping churches live stream through the lockdown, that I’ve hardly spent…
Read More » - Creative Leadership
Five Steps To Overcoming the “Jolts” of Life
When disaster strikes our lives, we’re often simply overwhelmed. As we saw during the 2011 tsunami in Japan, entire towns…
Read More » - Creative Leadership
Cooke Pictures is now Cooke Media Group
In 1991 my wife Kathleen and I launched our media production and consulting company, Cooke Pictures. In those days, TV…
Read More » - Christian Media
Christian Media Producers: Fix The TV or Video Program Before You Launch
I’ve always been an advocate of religious television. And why not? On my cable network there are channels dedicated to…
Read More » - Creativity
Viewer Fatigue: Getting Your Audience to Respond
If your advertising or media programming hasn’t been getting a response lately, the first place you should look is viewer…
Read More » - Engaging Culture
Ten Ways to Cultivate Donors For Your Nonprofit Organization
A few years ago while speaking at the African Christian Broadcasting Conference in South Africa, I asked Mary Hutchinson who…
Read More » - Creative Leadership
You’re a Church. So Why Aren’t You Live Streaming?
There’s a persistent myth about church live streaming that needs to be put to rest: the idea that once you…
Read More » - Engaging Culture
The Audience Churches and Ministries are Missing: Hispanics
Every year, between September 15 and October 15, the United States celebrates Hispanic Heritage Month. Government entities and businesses recognize…
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