broadcast TV
- Strategy & Marketing
The Rise of Churches Producing Local Television in Small to Medium Markets
One of the things I never expected during a pandemic was the rise of churches using local TV to share…
Read More » - Strategy & Marketing
Should Your Church Broadcast Local TV Commercials?
I’m always thrilled when local churches make the decision to share their story on local TV. In spite of the…
Read More » - Media Production
Is Online TV Killing Traditional TV?
There are so many inaccurate reports on the “death of traditional TV” out there. There’s no question that millions are…
Read More » - Creativity
Declining Broadcast TV Numbers for President Obama’s Speeches:
There is an interesting drop in President Obama’s numbers for his major speeches on television. In what used to be…
Read More » - Christian Media
Are Your TV Viewers Ready for the Switch?
Conventional wisdom says the majority of religious TV viewers are 55 and older, so chances are – many of them…
Read More » - Engaging Culture
Does Anyone Really Watch TV Anymore?
In my years of producing programs, I’ve discovered that few people really watch TV – in the sense of sitting…
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