While no one is excited about the reason, this poor economy seems to have caused a spike in church attendance. I’ve also noticed a rise in the TV audiences for many Christian programs, and even more traffic to many faith-driven websites. It’s no real surprise that people seek spiritual answers during difficult times. While I do wish more people honored God when times are good, I’m not complaining that they’re coming back to church – whatever the reason.
I think the bigger question is to pastors and ministry leaders – what are you doing with this gift? Are you just doing business as usual? Or are you taking advantage of new people, larger audiences, and more listeners to your message? This isn’t the time to cruise or run church on autopilot. Now more than ever is your chance to connect and to make a difference.