Strategy & Marketing

Finally: Cream that Will Make Your Logo Bigger!

Cooke Media Group plans to become a distributor for this amazing new product!

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  1. Good stuff.I just had a client want some of this. It's hard for me not to either roll my eyes or laugh when someone asks for the logo to be bigger.

    I wonder what would happen if I just said "no." Without a big long explanation, blah blah blah…just a plain, simple and somewhat parental "no."

  2. I worked for a major television ministry that believed the bigger the font the bigger the response. The exec team would look at the response of a campaign, and if the numbers did not reach the projected level, they would insist that the size of the phone number on the lower third be increased. It got so crazy that it became a lower half.

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