Every day, great ideas are shot down because they look stupid at first. That’s because our natural tendency is to make an immediate judgement. Perhaps over the millennia, making a quick judgement has been helpful in hostile situations, but in a creative or business environment, it’s deadly. Even if it’s part of our DNA, we have to fight the desire to make snap judgements.
When a new idea is presented, no matter how strange or unlikely it may seem, give it some space. Ask some questions. Look at it from different perspectives. Above all, don’t use a snap judgement for political purposes to humiliate opponents. I’ve been in far too many meetings when great ideas where killed – not because of the idea, but because someone used it to take a swipe and boost their ego.
Ideas are more important than policies, rules, or sermons, because ideas can change the world. So hold off on quick judgements and give ideas time to prove themselves.