Strategy & Marketing

The Cathedral Cruiser

Regardless of what you might think of Oral Roberts’ theology, you have to admit that he was an amazing innovator. From a 10,000 person crusade tent, to the most widely watched religious TV program of his era, to a fully accredited university, the man was thinking…. Check out this unique crusade vehicle he adapted….

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  1. People forget that Oral was a massive reader.  He read the national newsweeklies each week, 2-3 daily newspapers, and 3-5 of the top bestsellers each month.  We're only as good as the information we take in, and I wish more pastors and ministry leaders were such avid readers today…

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