CreativityEngaging Culture

Culture Eats Strategy for Breakfast

That’s the sign in the Ford Motor Company war room.  I’ve written before about leadership expert Sam Chand’s theory that  “Culture is more important than vision” and it’s true.  It doesn’t really matter how great your vision is, or how brilliant your strategy.  If you don’t create a culture where vision and strategy can be realized, you’ll fail.  It’s a simple choice really.

Your organizational culture can either propel you to greatness or sink your ship.  Too many organizations rely on the two columns of vision and strategy.  They put all their money on the vision of the leader, or their corporate strategy.  But too often, at the same time they create an internal environment of distrust, bitterness, and betrayal.  Don’t make that mistake.  Build an internal culture of creativity, innovation, and talent, and just step back and watch the breakthroughs happen.


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  1. I’ve read the wave of books on vision, I ‘m reading all kinds of stuff on strategy.  I’m still missing the boat?

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