If you’re a church or ministry media director, then chances are, you know the incredible need for video editors who know the most used programs like After Effects. That’s why I’m putting out a call to all TV/Film Departments at universities, video training centers, and even high schools with media departments. There are many positions around the country right now for experienced video editors who are also good graphic designers.
Understanding graphic design is a must. The current rage in the industry is for “Predators” – producers/editors. People who can take a story from start to finish, and today, that includes graphic design. Lots of places are looking for video editors who can design animated title graphics, lower thirds, and more, but there’s few people who can fill that need.
Educators – teach your video editors good design. There are fewer and fewer editing jobs that only need someone to cut video. Today, there are more and more “boutique” houses than ever, and whether they do commercials, corporate, or religious and family programming, they use editors who can create their own graphics – still as well as moving animation.
So make sure they’re familiar with the most in-demand apps today.
The bottom line is that they need to know what the most popular software in post-production is today. When you train an editor on fringe editing and graphics software, you’re really hurting his or her chances of success. Yes, you could say that the “principles” are the most important, and they can adapt to other software when necessary. But who’s going to give them that chance? I have projects piling up, and I can’t afford to turn my editing suites over to a student who needs time to learn. I need someone who can step into the suite and know his or her way around.
Most colleges and training centers have limited budgets, but whatever you can do to graduate students with serious experience in these programs, will dramatically help their careers. Perhaps you can work out relationships with local production houses. Get student versions of the programs. Whatever. Just get them working with the software professionals are using nationwide.
The fact is, I’ve worked in the religious media world for 30 years, and the demand for editors/graphic designers is higher than it’s ever been. If they can tell a story, cut the segment, and design and produce the graphics, life will be good.