Strategy & Marketing
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Should Your Church Broadcast Local TV Commercials?
I’m always thrilled when local churches make the decision to share their story on local TV. In spite of the…
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Is There a Place for ChatGPT in the Church?
I spent the weekend with some friends who work in the digital space and a big part of our many…
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Churches: Do You Realize the Importance of Your Parking Team?
I visit a lot of churches in my work and a few weeks ago, during a visit to Shepherd Church…
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Can Christian Critics Just Give the Asbury Revival, The Chosen, and He Gets Us a Rest?
Every time something pops up on the Christian radar, it’s embarrassing and frustrating to see how many Christian critics leap…
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If You’re a Small Church, Stop Trying to Look Big
Here’s an idea: If you’re not a big church, then stop trying to be something you’re not. Every Christmas and…
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What Churches Could Learn from Krispy Kreme Doughnuts
Whether doughnuts are healthy or not is another subject, but I don’t think I’ve ever met anyone who doesn’t like…
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How Far Can I Stretch the Truth on My Resume?
There’s a sudden deluge of liars these days, which is exactly why we need to make sure we do everything…
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The Power of a Great Tagline
While researching in preparation for our television documentary “Asia: The Great Wall and Beyond” I discovered that legendary missionary William Carey…
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Why Today Is the Moment to Start Moving Up in Your Career
You’ve probably heard the controversy about “quiet quitting” – the idea that in today’s post-pandemic world, people have lost their…
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The Top 10 Phil Cooke Podcasts of 2022
My podcast has really grown over the last year, and I’m incredibly grateful for everyone who listens or watches. Just…
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