Strategy & Marketing
Should Your Church Broadcast Local TV Commercials?
I’m always thrilled when local churches make the decision to share their story on local TV. In spite of the…Read More »
Is There a Place for ChatGPT in the Church?
I spent the weekend with some friends who work in the digital space and a big part of our many…Read More »
Churches: Do You Realize the Importance of Your Parking Team?
I visit a lot of churches in my work and a few weeks ago, during a visit to Shepherd Church…Read More »
Can Christian Critics Just Give the Asbury Revival, The Chosen, and He Gets Us a Rest?
Every time something pops up on the Christian radar, it’s embarrassing and frustrating to see how many Christian critics leap…Read More »
If You’re a Small Church, Stop Trying to Look Big
Here’s an idea: If you’re not a big church, then stop trying to be something you’re not. Every Christmas and…Read More »
What Churches Could Learn from Krispy Kreme Doughnuts
Whether doughnuts are healthy or not is another subject, but I don’t think I’ve ever met anyone who doesn’t like…Read More »
The Power of a Great Tagline
While researching in preparation for our television documentary “Asia: The Great Wall and Beyond” I discovered that legendary missionary William Carey…Read More »
Why Today Is the Moment to Start Moving Up in Your Career
You’ve probably heard the controversy about “quiet quitting” – the idea that in today’s post-pandemic world, people have lost their…Read More »
The Top 10 Phil Cooke Podcasts of 2022
My podcast has really grown over the last year, and I’m incredibly grateful for everyone who listens or watches. Just…Read More »