Engaging Culture
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Why Do We Sing at Church?
I have to admit that I’m not one of those people who believe every Christian gathering needs to start with…
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Why The Best Communicators Repeat Themselves
Every leader eventually gets tired of saying the same thing. The problem is, your audience is just beginning to hear…
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The Chosen Isn’t Just a TV Show Anymore. It’s a Distribution Strategy.
For years, Christian media leaders asked the wrong question: “How do we get on TV?” But things have changed, and…
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Five Communication Decisions That Quietly Damage a Church’s Credibility
In spite of what you hear in the news, most churches don’t lose credibility because of one spectacular failure. They…
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It’s Time to Get Serious About Islam
Christians are called to love everyone. That includes our Muslim neighbors. But love doesn’t mean ignoring reality. When I hear…
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Why Every Leader Needs a Point of View
Information is cheap. You can ask AI almost anything and get an answer in seconds. Opinions are even cheaper. Social…
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When the Mission Becomes About You
Leadership gets dangerous when you become fascinated with your own importance. Anthony Fauci’s COVID-era diaries offer an interesting case study,…
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Your Small Church Isn’t Dying. It May Be Waiting for the Right Mission.
Over the years, I’ve heard the same question from pastors again and again: “Phil, my church has fewer than 50…
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The Biggest Problem in Church Communications Isn’t Technology
I recently asked my readers a simple question: “What do you think is the most important issue for communication and…
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Stop Chasing an Audience You Don’t Have
For years, Christian media has been obsessed with getting younger. Every strategy meeting seems to revolve around attracting the next…
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