In my new book “Jolt!” I discuss the incredibly disruptive change that’s happening in our culture. From technology, to business, education, politics, leadership, and more – it seems that everything is changing at light speed. And perhaps an even bigger issue is that most people are trying to compete in today’s marketplace with yesterday’s tools. By “tools” I mean, ideas, strategies, thinking, and yes – even physical tools. In the digital age, you can’t look at work through analog eyes. The era of connectivity and social media forces us to think differently – how we produce goods, market those goods, and connect with customers. In the non-profit space, how we reach potential donors, share our story, and cause them to act have changed, and while many overarching principles are the same, the tools have changed dramatically.
Stop trying to re-create your past success with the methods that worked back then. Write this down: From this moment forward, your ability to handle change – including thinking in new ways – may just be the single biggest key to your future success.