The Change Revolution with Phil Cooke
Dispatches from the front lines of media, faith, and culture

Church Advertising To A REALLY Captive Audience

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August 31, 2006

When it comes to innovative church advertising, Pilgrim Baptist Church in Gastonia, North Carolina should win an award. While visiting my parents outside of Charlotte recently, we stopped at "Big Man's" fish restaurant in nearby Gastonia. When I visited the restroom, I discovered Pilgrim's unique advertising campaign inside the stall door. Talk about a captive audience. The brainchild of this marketing approach seems to be "Water Closet Advertising" at 704-691-0384. Give them a call when you need to get your message across in a confined space with no escape. I guess this is what it means for churches to “heed the call.”

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by on September 1, 2006 - 9:30am

Brings new meaning to a Pause for reflect....

by on September 1, 2006 - 4:40pm

I've never seen that done, but it's a good idea. I'm surprised this isn't more common.

by gastoniaresident (not verified) on June 5, 2007 - 1:06am

Their ads belong in the toilet considering the recent press they got. Check out gastongazette.com or, heck, just google church in blackface. Sick.

by John Copeland (not verified) on June 6, 2007 - 7:37am

Be still and know that I am God.

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