Fundraising Strategy
How Should Churches, Ministries, and Non-Profits Respond to the Current Financial Dilemma?
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Reading the newspaper or listening to the TV news makes it
hard not to wonder about the economy. Some say it’s getting stronger,
while others protest it’s in a serious crisis. It takes up the majority
of the presidential candidates speech time, and it’s pretty much 24/7 on
the cable news channels. Whatever is going on, it’s important
that non-profits understand the connections between the economy and
giving. There’s little empirical data out there on the
issue, but experience is a good teacher, and you need some tools to work
with as your consider your strategy for the coming months. Here are my
thoughts on the current economic situation and how it could impact your
organization. I would encourage you to meet with your team and make sure
they understand these important principles: ... read more








