The Change Revolution with Phil Cooke
Dispatches from the front lines of media, faith, and culture

Church Marketing

The "Ministry Marketing" Conflict

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July 21, 2008

Are we losing our moral authority in the culture, by trying to reach a larger audience?  In my book “Branding Faith” I talk about what I call the “Marketing Conflict.”.  We can plead a life of poverty, until we realize that reaching a mass audience through the media costs millions of dollars.  We can make a hard stand for an issue, until we ... read more

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The Branding Faith Conversation at Church Marketing Sucks

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April 4, 2008

Here's the review and conversation around "Branding Faith" at Church Marketing Sucks. ... read more

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