The Change Revolution with Phil Cooke
Dispatches from the front lines of media, faith, and culture

Democrats

Re-Branding the GOP: Where are the Under-30’s Republicans?

7 comments
November 11, 2008

When you study the Millennial generation, you find a generation that’s remarkably independent.  They don’t like people looking over their shoulder – like the government.  In books like “Growing Up Digital” Don Tapscott describes how the Net Generation will use digital media to superimpose it’s culture on the rest of the world.  They are technologically savvy, and value customization, personalization, and freedom of choice above all.  So the question for incoming president Barack Obama is how he will balance the marvelous job he did reaching out to ... read more

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Will Obama Change Strategy? A Lesson.

16 comments
February 21, 2008

Up to now, Barack Obama’s political and media strategy has been to be the “voice of change.”   No content, but loads of “change.”  It’s actually very planned.  If you listen to Obama, you won’t hear much related to actual policy, experience, or strategy.  His concept up to this point has been that hopefully, he can look good, spout the change manta, and gather momentum.  That way, he doesn’t really have to ... read more

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