Consider giving "Branding Faith" as a gift to a pastor, ministry, or non-profit leader, or business person you know. It's tough getting the word out to all the right people, and you can really help by pinpointing the leaders or potential leaders in your network of relationships who would really benefit from the book and get it for them. Amazon.com is shipping "Branding Faith," and you can still order from Cooke Pictures if you'd like one of the limited number of autographed copies. You can ... read more

HOUSTON - The Morris Architects Church Design Studio and Cooke Pictures announced a partnership at the National Religious Broadcasters (NRB) Conference March 8-11 in Nashville, TN, to bring the 'branded building' concept to churches nationally and abroad. The partnership between the two firms was born from their joint involvement on the Lakewood Church project and from their combined personal passion and groundbreaking approach in ... read more

Press Release: Santa Monica, CA, November 10, 2007 - Cooke Pictures, a television production, branding, and media strategy company based in Santa Monica, California has been selected to produce the commercials for the American Bible Society - the leading sponsor of the national music awards event in this year's Gospel Music Association Dove Awards Presentation. The commercial campaign will focus on the mission of ABS, which was founded in 1816, and translates, prints, and distributes bibles to third world countries, soldiers on the battlefield, to churches, the inner city, and more. The American Bible Society has been in existence for nearly ... read more

No, this isn't going to be another article on the importance of throwing the rules out the window, being creative, and not holding back (although those things are important at times). No, this is my pet peeve about people who slavishly follow the rules without any care in the world for the reason those rules were put in place. People who follow policies to the letter, even when it undermines the purpose of those policies. It may sound strange, but stay with me here, and you'll see something significant: ... read more