The Change Revolution with Phil Cooke
Dispatches from the front lines of media, faith, and culture

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Re-Branding the GOP: Where are the Under-30’s Republicans?

7 comments
November 11, 2008

When you study the Millennial generation, you find a generation that’s remarkably independent.  They don’t like people looking over their shoulder – like the government.  In books like “Growing Up Digital” Don Tapscott describes how the Net Generation will use digital media to superimpose it’s culture on the rest of the world.  They are technologically savvy, and value customization, personalization, and freedom of choice above all.  So the question for incoming president Barack Obama is how he will balance the marvelous job he did reaching out to ... read more

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TV’s Transition to the Web Is Happening Fast

3 comments
September 21, 2007

Disney owned ABC became the latest traditional TV network yesterday to make a deal with AOL, so it’s programs can now be downloaded free through the AOL portal owned by Time Warner. NBC and Fox are preparing to launch a joint venture called “Hulu” which will make their programs available on several web portals, including AOL. This is important. It means that rather than focusing on streaming their programming only from their website, major programmers are linking up with the largest web portals in order to capture a larger audience. ... read more

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The Pitfalls of Trying to Create a Successful Series Online

4 comments
September 14, 2007

No one has figured out the economic entertainment model of the web yet - especially when it comes to dramatic series.  Trying to monetize high quality content - especially from a network TV or film perspective has alluded the big boys so far, as you can see by this interesting story.  However, I think that opens to the door so smaller players out there.  Can you do a dramatic series on a seriously limited budget?  Good acting?  Good writing?  If so, you might be in a position to ma ... read more

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