Building Your Brand: How to Develop a Business When Working from Home

One of the most frequent questions people ask me is whether or not they should leave a full time position and become a freelancer. Every situation is different, and no matter how much you may hate working for someone else, working from home has its own challenges. So I asked my friend and freelance writer Jenny Holt for her advice. It’s worth noting if you’re thinking about launching out on your own:

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Five Keys to Successfully Working from Home

At 37 years old, I was fired from my job. So after nearly 15 years of working in a conventional office, my wife and I made the decision to launch into a freelance career working from home. The transition wasn’t easy. Suddenly I didn’t have access to the copy machine, the office phone system, the conference room, and all the other resources a company makes available to employees. As a result, I needed to switch to guerilla mode and switch fast. Here’s a few of the key changes I made that not only allowed me to increase my productivity, but helped me eventually build my own business:

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How to Stop Worrying About “Life-Work Balance”

There have been hundreds of books, seminars, and consultants focused on helping people negotiate the demands of balancing life and work. Yes, there are workaholics who can’t seem to turn it off – ever. But here’s what I think: Life-work balance is only necessary when you’re doing a job you hate. That could cover a lot of careers obviously, because everyone has their own preferences. So if you hate your career (and plan to stay there) then yes – start working on the balance thing. But if you

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The Future is Not About Being a Middle Man

Why Being Critical to the Process Matters

One of the big changes happening in the world of work is the disappearing “Middle Man.” When a business starts, hiring is focused on two places – manufacturing and sales. In other words, the two most critical positions are the person who makes the widget, and the person who sells it. But as a company grows,

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Stop Calling Creative Work “Content”

I hosted a national conference a few years ago, and interviewed actor Sean Astin from the stage. You’ll remember Sean as Samwise in the “Lord of the Rings,” Mikey in “The Goonies,” and the title character of the film “Rudy.” I interviewed Sean from the conference stage, and as we talked about the world of digital media, I made the big mistake of

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Creatives: Don’t Be Distracted By Your Tools

Creative people love great tools. I just bought a new HD display screen for my computer, so I get it. Michelangelo spent enormous time and effort to find the best materials to mix into paint. Great artists throughout history were obsessed with the right brushes, the best marble, new typewriters, fine musical instruments, and the latest motion picture film. Today, it’s

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Looking for a Job? What If You Created The Job?

It’s easy to sound insensitive when offering ideas to job seekers. But frankly, things are desperate out there and people need real help. Regardless of your politics, the Obama administration showed  remarkably poor leadership when it came to reviving the economy or inspiring business leaders, and now as Obamacare struggles financially, it’s damage to our wallets and future employment is looking

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