Creatives: Perception Happens Faster Than Ever

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As a speaker and writer, I’m becoming more and more fascinated with the concept of “perception.” After all, in today’s distracted and disrupted world, our perception of everything happens faster and faster. In fact, one study indicates that when we meet someone for the first time, we actually decide within the first 4-8 seconds what we think of that person. Now, scientists are looking at how quickly we make decisions, and a particular project focused on

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Have You Considered Producing Documentaries?

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At the Sundance Film Festival year after year, some of the hottest tickets are for documentaries, and there’s no question that the most memorable films for me are often docs. Mike Snider, writing in USA Today reported that documentaries have finally arrived as a potent movie force.  At the festival a few years ago, 45 major documentaries were released to theaters, up from 29 just a year before.  Certainly, we’ve seen recent feature documentaries do so well at the box office that they’re making the public aware of the format – some bringing in more than $100 million at the box office – but

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New Media’s New Passion for Old Television

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Just when most critics of TV were convinced online platforms had nailed the TV coffin shut, a resurrection of sorts is happening. And of all places, that TV resurrection is happening because of the online platforms we thought would would kill it. This year alone, online companies like Vice Media, BuzzFeed, Huffington Post and others are moving into new territory:

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Breaking News: Young People Prefer Streaming Television

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Recently, Variety Magazine reported that for audiences 8-18, streaming TV is the favorite entertainment delivery option.  Even more than video games, young people today are watching streaming video. However (and this is a big however) watching LIVE TV is still what they spend the most time doing. Here’s the breakdown of viewing habits:

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Should Churches Produce TV Programs?

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It’s pretty popular these days to bash local churches producing broadcast TV programs. Even megachurches with adequate budgets for media don’t escape the criticism. After all, the history of Christian television shows us that a significant number of programs through the years were downright embarrassing, and if anything, drove people away from the faith, rather than toward it. But in spite of the mistakes, poor quality, and questionable results of some church efforts, here’s 5 reasons I still encourage churches to consider a broadcast ministry:

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Would Major TV Networks Be Interested In My Faith Based Show Idea?

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With the success of “The Bible” TV series, and “Finding Jesus” on CNN, I’ve been getting plenty of inquires from people who want to get other Christian ideas picked up by a secular network. In many cases, they’re starting from the wrong perspective. The first step isn’t getting your show idea on a network. The first step is finding out what the network is interested in programming. With that in mind, here’s a few critical principles about how to get a secular network to look at your Christian program idea:

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5 Things I Wish Everyone Knew About TV Evangelists

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I recently helped pastor Bobby Schuller write an article on the flip side of TV evangelism – the things people don’t know. We received such a good response on the news site that I thought I’d reprint it as a guest blog today. Here’s his take on TV evangelists. Let me know what you think:

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