Want To Be More Interesting? Start By Asking Better Questions


Today’s post is a guest column from branding expert Krysta Masciale of Big Deal Branding. She’s brilliant at networking, and has pinpointed one of the biggest challenges people experience engaging other people. Ever felt awkward meeting an important professional in your business? Or struggled engaging people at conferences, parties, or other events? Chances are, you’re not asking the right questions. So here’s Krysta’s key questions you should think about the next time you cross paths with a thought leader:

Should You Consider a Lawsuit Over a Negative Social Media Post?


I’ve spent time on this blog warning social media users about inappropriate posts.  But should a church, nonprofit, or company start a lawsuit over a critical social media post?  Outside the United States, it’s almost open season on employees who post negative content about their job on social media – largely because freedom of speech isn’t such a valued principle as it is in the United States.  In fact, defamation is becoming a huge issue on social media sites and legal action is dramatically increasing internationally. In Canada, 15 percent of all Web 2.0 rulings were on defamation cases. In France, it’s 49 percent.  However,

Why Can’t Churches and Other Christian Organizations Work Together?

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I’m in South Africa speaking at the African Christian Media Conference, and one of the biggest questions leaders in this country face is how to partner to make a greater impact in the culture. Getting churches, ministries, nonprofits and similar organizations to join together to launch a nationwide campaign – particularly in the media – is a challenge everywhere. But that challenge isn’t new. The Bible charts the story of leaders like Moses, David, Paul, and even Jesus struggling to unite the people of their time. After all, one of the last

Why So Many Authors & Bloggers Fail


Today I interview professional blogger and best-selling author Frank Viola. Viola has been interviewed in TIME magazine, Enterepreneur.com, and many other publications. In addition to writing, blogging, and speaking on Christian topics, Viola consults authors, bloggers, and entrepreneurs. He is also one of the presenters of the popular Buzz Seminar Master Course.  I caught up with Viola to ask him some questions about writing books and blogging:

Is Google Censoring Christian Content?


Recently, it was reported that Google’s search function would begin focusing on “facts” rather than “opinion.”  This caused a small explosion among Christian content creators concerned that if Google considered Christianity simply a myth, they would move it to the opinion side, thereby lowering any Christian sites in search results.  So I asked Nick Runyon, from Christian Vision to weigh in.  Nick runs the U.S. office for CV, and was formerly Chief Operating Officer of Global Media Outreach, so he has extensive credentials when it comes to online innovation.  I asked him to write a guest blog on the subject, and here’s Nick’s thoughts on the issue:

What We Encountered At Jerusalem’s Wailing Wall

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For the last 10 days, we’ve been filming around Israel for The Museum of the Bible in Washington, DC. We’ve interviewed archeologists, researchers, antiquities dealers, and filmed artifacts that date back to Abraham. We’ve also been to the most remote archeological sites, as well as deep into the Palestinian territory to film the remaining community of Samaritans. But no matter how far back into history we go, how deep into the desert, how remote the location, or out of contact the people, we can’t get away from

Are Creative People More Easily Distracted Than Everyone Else?


Over the last year, more and more books are being published that deal with how creative people handle the distractions of modern living in a hi-tech age. Maria Popova over at Brain Pickings recently reviewed the book “The Creative Brain: The Science of Genius” by neuroscientist Nancy Andreasen. Toward the end of the review she mentions the relationship between creative people and distraction:

Rebranding Your Church, Ministry, or Nonprofit? Here’s Five Questions To Ask First


At times, we all get frustrated or just plain tired of the way we do things.  Maybe it’s repetition, maybe it’s competition, or maybe the culture or markets have changed.  But chances are, as I discuss at length in my book, “Unique: Telling Your Story in the Age of Brands and Social Media,” you’re simply not telling your story well.  In that case, a “re-brand” or “brand refresh” might be in order.  But don’t just leap off the branding cliff or hire a costly agency.  Before you do anything drastic, start with these five questions.  They’ll help you determine if it’s really time for a re-brand, or if you just need a vacation: