Should Christian Movies Use Profanity?

For some reason, I’ve had a number of questions on this subject recently. I’m not sure why, but a number of very sincere Christian filmmakers seem to be wrestling with the subject, so I thought I’d share my thoughts on the blog. There are plenty of filmmakers and critics who will give you a snarky, cynical answer, but the truth is, it’s a question worth answering – particularly if you’re

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Pastors, Ministry Leaders, and Media Teams: When It’s Time to Break the Cycle

After decades working in Christian media, I’ve noticed a lifecycle that happens in a significant number of churches and ministries when it comes to media. It’s serious, and I’ve seen it happen again and again, often leading to disaster. In fact, when a pastor or leader doesn’t start a media ministry with experienced advice and counsel (which is usually what happens), this unfolds in virtually every case. Here’s the timeline:

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What BMW Knows About Videos That Churches Need to Learn

I’ve written many times on the power of short videos and how Christian organizations can benefit from their incredible popularity. Now, Michael Goefron, writing for MediaPost shares some secrets about why major brands like BMW are expanding and using longer form videos. As I read his article, I found a few things that stood out that churches, ministries, and nonprofit organizations could learn. Here’s what Michael had to say along with my application after each point:

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Want More Online Viewers? Make It Shorter

Video Length Matters in an Digital World

I’ve been teaching for a long time that too many churches and religious organizations are making a huge mistake by only posting full length sermons and teachings on either their website or podcasts. Certainly it’s fine (and a good idea) to archive your live stream, media programming, and other content in full online. However, when it comes to people actually viewing it, it’s an

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Is Online TV Killing Traditional TV?

Let's Find Out the Facts

There are so many inaccurate reports on the “death of traditional TV” out there. There’s no question that millions are moving online, but it’s really a question of platforms more than content. In other words, programming created for traditional broadcast TV as well as movies are still the primary content being watched by most consumers. But now, people are watching it on multiple platforms. For creative producers and filmmakers, it’s important to know the facts about how people are engaging media today. So I asked my friend Drew Burstein, who’s the owner and director of a company called Frame Your TV in the UK.  He writes about these issues and he created this fascinating infographic to explain what’s happening:

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Why You Should Read the Book “The Last TV Evangelist”

It’s been out a few years now, but my book “The Last TV Evangelist: Why the Next Generation Couldn’t Care Less About Religious Media (And Why it Matters)” keeps popping up. Maybe it was prophetic, but it’s proving more and more accurate about the changes happening in our culture today. If you’ve ever wondered why so many Christian television programs and movies make you feel embarrassed, or why Christian media isn’t having more impact in the culture today, then

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Lead With Your Talent

How Christians Should Approach the Entertainment Industry

Whenever I’m interviewed in magazines or on radio, the interviewer eventually gets around to the question: “What advice would you give a young Christian for coming to Hollywood?” Well if you’ve ever wondered about that question, here’s my advice:

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The Need to Perform Well on Social Media

I’m not sure we’re fully comprehending the need some people feel to perform well on social media.  I was upgraded on a flight from Dallas to Los Angeles the other day and sat next to a twenty-something woman who literally spent the entire flight taking selfies.  She must have snapped off 150 or more shots of herself.  She was next to the window, so she experimented with the shade for lighting, fussed with her hair, checked different heights for the camera.  Three and half hours of this.  For many people of all ages,

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