Your Most Important Lesson in Church Communication

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I’ve worked with hundreds of churches over the years, helping them communicate more effectively with their community, and many times on an even bigger scale. Today, there are small churches who impact people within a few blocks of their location, medium sized churches who can impact a city, and large churches with a global impact. But whatever your

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Creativity Matters to Donors

Why Content is Still King

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I’ve always been amazed at the number of nonprofit organizations and Christian ministries who do remarkable work, but do such a poor job of telling their story.  I shouldn’t be surprised because after all, they’re experts at doing the work, not talking about it.  But more and more proof is coming in that donors are looking to be engaged with your content.  In fact, when you don’t tell your story well, you could be losing more than

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Never Forget the People Who Indirectly Influence Your Journey

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For whatever reason, I’ve always recognized that many people indirectly contribute (or detract) from our mission in life. In high school, I was always amazed at the “bad boys” who ignored their girlfriend’s parents – especially since those parents held the permission for when and how often their daughters could go out on a date. And why make an enemy of a teacher who controlled my grade? At work I learned pretty early that secretaries, assistants, and even janitors often held the

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How to Stop Worrying About “Life-Work Balance”

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There have been hundreds of books, seminars, and consultants focused on helping people negotiate the demands of balancing life and work. Yes, there are workaholics who can’t seem to turn it off – ever. But here’s what I think: Life-work balance is only necessary when you’re doing a job you hate. That could cover a lot of careers obviously, because everyone has their own preferences. So if you hate your career (and plan to stay there) then yes – start working on the balance thing. But if you

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How to be a Break-Out Success on Religious TV

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OK – I’m actually going to be serious here. No jokes about bad hair, polyester suits, gold furniture, or prayer cloths. In an ocean of competition on a typical religious channel, how do you cut through the clutter and get the audience’s attention? Better yet, how do you get them to respond? I don’t have all the answers, and I’d love for you to respond, but here’s my two cents. And by the way,

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How To Deal With An Insecure Boss

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Early in my career, I had a string of insecure bosses.  Guys that would steal your ideas and take credit, criticize you in front of others, and do anything to make themselves look good.  So I learned survival techniques early on.  Perhaps that’s why 10 years ago this commentary by Jeanne Sahadi connected with me.  If you’re trapped in a situation with an insecure boss, this might help transform your outlook:

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My Rules for Attending Meetings

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I hate meetings. I really do. So if I have to attend a meeting, I want it to be productive. Over the years I’ve actually fired employees who couldn’t control themselves during meetings (I’ll explain later). So if you’re on my team and attending a client meeting, branding meeting, project meeting or any other kind of meeting with me, you have to know what I expect. Here’s a list of things I want my people to know during a meeting, and the list might be worth sharing with your team as well:

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