Want To See Change Happen Next Year? Here’s How to Keep Your Resolutions

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The greatest secret to making New Year’s resolution’s work is understanding the power of change. Want to lose weight? Get a better job? Go back to college? Find a spouse? Get closer to God? Whatever it is, understand that real change is one of the most difficult things we’ll ever do.  In fact, even the threat of death doesn’t make some people change.  In my book: “Jolt! Get the Jump on a World That’s Constantly Changing” I reveal one study indicating that within only two years, 90% of open heart surgery patients

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It’s February: Need Some Help With Your New Year’s Resolutions?

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The statistics are in on how well we keep New Year’s Resolutions and it doesn’t look good. Forbes Magazine reports that while 40% of us make New Year’s resolutions, just 8% actually follow through on those goals. We rarely get to February before we’re reminded that every year we make new year’s resolutions, and every year we fail. We just can’t seem to

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Start Off 2014 Discovering Your Purpose!

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How many friends and co-workers do you have who are struggling with their purpose in life? Maybe you’re having the same struggle.  Well this new year, you can give yourself and your friends a gift that will help you discover your one big thing, and begin living the life you were born to live.  “One Big Thing: Discovering What You Were Born to Do” is about

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Fighting at Christmas, And Why Your Target Audience Isn’t Necessarily Like You

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When most advertisers create media campaigns or television commercials, they usually assume the target audience is similar to them. Church, ministry, and nonprofit communicators often do the same. But a recent story in the Wall Street Journal reminded me just how different people are – and why it matters for sharing our message.  For instance, we normally think of Christmas as a time of love, sharing gifts, and loving the time spent with family. But recently, the journal reported a survey conducted by British hotel chain TraveLodge:

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What’s the One Big Thing You Want to Accomplish in 2013?

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Why do our resolutions almost always fail? We mean well, and we have the best of intentions, but year after year, we just can’t seem to accomplish our goals. Have you ever been to a restaurant with pages and pages of menu items? At first you think all the choices are good, but it doesn’t take long to simply become overwhelmed. Research has even shown that

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A Checklist for Building Your Platform in 2013

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During this transition time into 2013, you have a great time to slow down and re-think what you’re doing to share your message and ideas with the world. If you’re a writer, producer, filmmaker, artist, pastor, business or nonprofit leader, politician, or whatever – take a few minutes right now to think about how you’re connecting with your social media followers, donors, general public, and customers. Here’s a few good places to start:

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