I watched the network news last night and the featured stories on multiple channels weren’t the 1,500 rockets that have been fired into Israel by Hamas, but the Palestinian casualties caused by the Israeli army. The reporters never asked why Hamas has refused to agree to three cease fire offers by Israel, or that Israel would cease fire if the Palestinians simply stopped blasting rockets into Israel. On every front, Hamas is breaking the rules and yet winning the PR battle. Why?
Reading the transcript of Chuck Hagel’s testimony before the Senate in his bid to be the new Secretary of Defense, is a powerful reminder that what you say can come back to haunt you. Especially if you’re a pastor or nonprofit leader, you’re being recorded more than you realize. All leaders should be reminded to make a rule to be more thoughtful before you blurt out opinions or snarky comments, because as you’ll see below, it’s not comfortable when somebody calls you on it:
I’ve written a great deal about the branding principle of simply being unique. In fact, I believe it so much that my new book coming out this winter is called, “Unique: Telling Your Story in the Age of Brands and Social Media.” In my current book, “One Big Thing” I tell the story of my visit to the Portobello Street Market in London and meeting a charming woman I called “The Bread Plate Lady.” She personified the importance of owning a unique niche. Today, Kathleen and I spent the day at the Arab Market in Jerusalem, and discovered the