What You Should Expect From A Church Website

The world of website development has come so far that there’s very little you can’t do online these days. But in spite of the progress – including easy to build websites like Squarespace, Wix, and others – churches, ministries, and nonprofit organizations still struggle getting their websites to accomplish their goals. Sometimes it’s an expectation problem (because after all, they don’t teach website development in seminary or Bible college) and sometimes it’s a lack of good advice. Either way, I decided to create a baseline list of what your website should be able to do. And if it doesn’t, you need to have a serious talk with your in-house webmaster or your outside vendor:

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Why Internet Porn is a Bigger Risk Than You Think

One of the areas where the online world continues to grow is pornography. But as younger viewers are seeing more and more explicit and violent images, new research may finally make young men re-think their habits. Today, men under the age of 40 account for 25% of all erectile dysfunction patients – and the number is rising. It’s becoming more and more clear that

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Leadership Lessons I’ve Learned from The Salvation Army’s Jim Knaggs

My friend Jim Knaggs is retiring from a long leadership career in The Salvation Army. He finishes his work as the Commissioner for the Western Territory of the United States, and certainly as one of the most respected leaders in this remarkable global organization. I’ve had the opportunity to work with Jim for the last few years as we created The Salvation Army Vision Network – the first “digital street corner” for an organization that was founded by

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Do You Need a Social Media Manifesto?

Social media has revolutionized our world by giving individuals the potential to become weapons of mass influence. It’s been said that a housewife in Tulsa can bring down a major corporation just from the momentum of social media. But with all weapons they can be used for good or evil. They can protect or they can destroy. With this great power comes a great responsibility and a desperate need for standards. That’s why Jeremy Burton wrote

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The Audience Churches and Ministries are Missing: Hispanics

Every year, between September 15 and October 15, the United States celebrates Hispanic Heritage Month. Government entities and businesses recognize the culture and contributions of those born in Latin American countries – particularly Mexico, Guatemala, Honduras, Nicaragua, El Salvador, Chile, Belize and Costa Rica, all of which celebrate their independence days during that time.  To understand why this should matter to churches and ministries in North America, I spoke with Ivan Leon, founder and chief strategist at the Kerux Group, a marketing firm that’s helping redefine how faith organizations interact with Hispanics. Here is his response:

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How to Win on Social Media Today

Last week, our team participated in Variety Magazine’s Entertainment and Technology Summit hosted at the Four Seasons Hotel in Beverly Hills. It featured representatives from the top media companies in the digital space today, all discussing what’s working and what’s not.  I asked Wendy Wong, our digital strategist at Cooke Pictures to share with our readers her key insights from the event.  Here’s her thoughts:

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How To Deal With Online Church Trolls

I’ve consulted with hundreds of churches over the years, and sadly, there’s one common enemy some of the most effective churches in America share – online trolls.  In these cases, at least one disgruntled ex-church member has decided to launch a Facebook page, Twitter feed, and in some cases a blog with the express purpose of criticizing the church. There are many reasons: some were offended by the pastor, others don’t like the church’s teaching, a few feel they were taken advantage of, and still others are convinced they’ve uncovered secret

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