Have You Been Passed Over for Leadership Because You’re Creative?

Early in my career I worked for a very large media organization. Although I was the person in the media department the founder spent the most time with, and was the person who made most of the creative decisions surrounding the media programming – and perhaps most important – I was the person the employees looked to when a decision had to be made, I was continually passed over to

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Three Steps to Becoming A More Visual Storyteller

We are a visually-driven generation. Toddlers have iPads and play with cameras. We grow up with cameras in our phones, and people document every aspect of their lives. Just as important, more and more creative people are opting for a career in photography or filmmaking. The fact that YouTube spends about $1 million a day expanding their server space to accommodate all the videos being uploaded confirms the fact that millions are making short films these days. But how can you increase your ability to see what others don’t? How can you capture more compelling shots? Here’s three important keys to “seeing” at a higher level:

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The Single Greatest Key to Beating Stress

Is life, your job, or your career stressing you out? If you’re trying to accomplish anything with your life, and you were honest, I’ll bet you’d admit to being stressed out at least some of the time. In fact, you may be stressed out pretty much ALL the time. So if stress is a bigger and bigger part of your life, then here’s one important thing you need to learn:

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Online Celebrities Shook Up the Entertainment Industry in 2016

Hollywood’s Q Scores Reveal a Massive Media Shift

One of the biggest surprises of the last couple of years has been the explosive popularity of YouTube stars. As first reported in Variety Magazine in July, 2015: “YouTube stars have tightened their already impressive grip on U.S. teens since last year, demonstrating more influence than ever even when compared with mainstream household names including Taylor Swift and Johnny Depp.”  Q Scores are essentially

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Why You Should Find a Good Mentor

In many ways, the most important advantage a person has in the workplace are relationships.  In the past, “networking” was about taking advantage – what other people can do for me.  But today, networking is about helping other people because it’s the right thing to do.  Whether you believe in God, Karma, or random chance, the truth is, when you help others achieve their dreams, they can help you achieve yours.  But when it comes to the mentors and allies you have at work, here some important principles to remember:

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Four Important Keys to Successful Fundraising Videos

Hundreds of nonprofit organizations and religious ministries use fundraising videos to tell their story. It’s a powerful medium, and along with other projects, our team at Cooke Pictures produces fundraising and donor development videos for some of the largest nonprofits and ministries in the country. After years of producing these around the world, we’ve discovered some important keys to creating an impact with the audience. The next time your organization considers a promotional or donor video for your website or to show at a live event, here’s some important principles to remember:

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Your Most Important Lesson in Church Communication

I’ve worked with hundreds of churches over the years, helping them communicate more effectively with their community, and many times on an even bigger scale. Today, there are small churches who impact people within a few blocks of their location, medium sized churches who can impact a city, and large churches with a global impact. But whatever your

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