How can you make your dream their dream? It’s a great question if you’re a creative person. In many ways, the ability to present or “pitch” your ideas is one of the most important things you can learn in business. Whether you’re trying to produce a movie, publish a book, get a raise, launch a business, find donors, or whatever, your ability to inspire others to your way of thinking is important. So to make you better at presenting your brilliant ideas, here’s 10 important principles to keep in mind:
We’ve all heard so much about “passion.” People want to be passionate about their work, so they search for a career or calling they can feel passionate about. However, I’m not a big “passion” person because passion is transitory, temporary, and often shallow. It has too many ups and downs. Passion is great, but it simply won’t get you very far. So what do I recommend?
If your goal is to make an impact in your career or calling, it won’t be long before you meet someone who doesn’t recognize (or even dismisses) your talent. Early in my career, I worked for a man who thought so many of my ideas were stupid that he fired me. But after I left, I used those same “stupid” ideas to help other organizations do amazing things. But sadly, my experience has been echoed throughout history. For instance:
One of my favorite Thomas Edison quotes is: “Many of life’s failures are people who did not realize how close they were to success when they gave up.” I can confirm that in four decades of working with leaders, the single biggest reason they fail is that they get distracted. They aren’t willing to
If you work in the entertainment industry you know about “elevator pitches.” Essentially, the idea here in Hollywood is that if you meet a big producer or movie studio executive in an elevator, you should be able to deliver a summary of your movie idea in the time span of an elevator ride, or roughly 1-2 minutes. If that short pitch is done right, the producer or executive will want to know more – and theoretically invite you to a meeting. Now, here’s a better idea:
Why aren’t you writing your book, creating your film, starting your business, launching your ministry, or otherwise making your big idea happen? Probably because of what writer Steven Pressfield calls “Resistance” – that urge to do anything other than sit down and do what you actually need to do. I’m working on my next book, and yet every morning I have an almost uncontrollable urge to do something – anything – else: check my email, re-arrange my closet, organize my desk, take a walk, or a million other things. The idea of “Resistance” is far more powerful than we think, and unless we
Everybody needs a project. It may be your job, but in most cases, it’s something else. Some call it a “hobby,” but to me a hobby is more about relaxation than accomplishment. Retirees often die if they don’t have a project. Once they start feeling they can’t contribute, then their lives seem over. Your project should be a passion, something you’re good at doing, and a way to
Nearly every week someone comes to me in frustration and says something like, “I need to write a book but I can never find the time.” Or, “I have a screenplay I want to write, but I just have too much to do during the day.” Honestly, in most cases, even if they had nothing else to do, most still wouldn’t actually get around to writing. But just in case “finding the time” is a real problem for you, let me offer this suggestion: