Your Ability To Influence Depends On Your Personal Style

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The truth is, change happens because of influence.  My wife Kathleen and I created The Influence Lab because if we’re going to change the culture, we need to influence it in a positive way. That’s why I was intrigued when I discovered that in 2009 and 2010, Discovery Learning, Inc. and Innovative Pathways conducted research to identify and measure styles of influencers. They created five categories. See which one is your style:

Why 2015 Will Be The Year of Online Video

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A great number of media organizations are touting 2015 as the “Year of Digital Video.” Most of these predictions refer to the broad range of videos, movies, advertising, and other online content that is exploding on multiple platforms. But there’s plenty of reasons that 2015 will be the year of online video for churches, ministries, and nonprofits as well:

4 Secrets to Help You Manage Multiple Creative Projects

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Writer’s block, boredom, hitting a wall – all are terms creative people use when they run out of ideas. One of the best ways to overcome those moments of terror is to work on multiple projects at once. In fact, multiple projects may be the best remedy for creative block. Plus, I’ve discovered that if you actually want to make a living with your creative profession, managing multiple projects becomes a necessity. But if you struggle with simultaneous creative efforts, here’s 4 keys that should help:

Why You Should Attend “The Process” Summit on How Movies Are Really Made

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At the National Religious Broadcasters Conference in Nashville, I’ll be hosting a 2 hour special event called: “The Process: Advice from Hollywood about Getting Your Project Produced.” It will be held at the Gaylord Opryland Hotel in Nashville on Monday February 23rd from 12:00 PM – 2:00 PM. The summit will be a

The Secrets of Making Great Presentations

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Every day, someone in America is committing career suicide. But it’s not with a gun or even drugs – it’s with a podium. Respected men and women – often excellent leaders and employees – but who end up dying a horrible death in front of an audience – usually at an industry conference, corporate meeting, or workshop.  It doesn’t take a

Why Success Takes More Than Passion

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Everyone talks about “passion” these days, and truthfully, it’s a wonderful thing. It’s always better to be emotionally plugged into projects and excited about the possibilities. But these days, it seems that people talk about passion a lot, but they don’t see the importance of preparation. For instance, you’d be amazed at the number of people who call our office hoping I can introduce them to a literary agent – except for the small fact that they haven’t actually written a book yet. The other day someone asked me to

Which is More Creative, A Lone Wolf or a Team?

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The “lone wolf” theory of creativity (usually an artist struggling alone) has always been the romantic ideal, but is it true? We look to artistic geniuses throughout history and naturally think that real creativity happens in isolation. But as more and more research and historical information comes to light, the lone wolf theory just isn’t holding up. As Peter Bart from Variety Magazine recently pointed out:

Why Are The Ignorant So Confident?

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We’ve all met them – people are abysmally wrong and yet incredibly confident. We see it night after night on the Jimmy Kimmel Live! TV show as he sends out camera crews to catch hipsters bluffing about things they know absolutely nothing about. Well, writer David Dunning in Pacific Standard magazine has written a remarkable piece on the research into why we are all confident idiots. I strongly encourage you to read the article because it will explain so much about people. But here’s some highlights that stood out to me:

How Social Media Hashtags Can Backfire

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Social media “hashtags” have become a ubiquitous part of posting, since it expands our visibility and helps generate more viewers. They’re particularly helpful with generating momentum for a cause or campaign. But what many leaders don’t realize is the possibility that hashtags can backfire. Recently, American Airlines posted a campaign on Twitter with the hashtag #GoingForGreat. It’s purpose was to motivate followers to share on social media how they’re AA’s biggest fan. Here’s the exact post:

14 Things Every Communications Director Needs to Know

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If you work on the communications or media team at a church, ministry, or nonprofit, your job is to share the story of your organizations to the local community and sometimes the world.  While a pastor or leader may speak to the local congregation or supporters, your job is to take that message and share it on a much bigger platform.  To do that well, here’s a list of critical things you and your team need to know: