There’s plenty of books, websites, and leadership resources that talk about the importance of encouragement. As Goethe said in 1768, “Instruction does much, but encouragement everything.” So rather than say more about why you need to be an encourager, let me give you a brief but powerful example of something I personally experienced:
At times, we all get frustrated with how few people are responding to our message, whether it’s in books, on social media, or broadcast radio or TV. It just seems people aren’t listening the way they should. It could be a lot of things, including repetition, competition, or maybe the culture has simply changed. But chances are, as I discuss at length in my book, “Unique: Telling Your Story in the Age of Brands and Social Media,” you’re simply not telling your story well. In that case, what we call a “re-brand” or “brand refresh” might be in order. But don’t just leap off the branding cliff or hire a costly agency. Before you do anything drastic, start with these five questions. They’ll help you determine if it’s really time for a complete re-brand, or just a refresh:
A few years ago, I noticed something really interesting at a major Christian ministry. It was a very respected organization, and the founder/leader was widely admired and had enormous integrity. As a result of the leader’s long track record of excellence and earned respect, several of his executives in the organization (as his representatives,) were treated very respectfully by outsiders. So respectfully in fact, that their pride started getting them confused. Some of them lost sight that the reason for all that respect was the founder, not them. But ego being what it is,
It’s always interesting to see what I’ve written during the year that resonates with the widest audience. So looking back, here are the most popular posts I’ve written during 2016. There’s a few things for everyone, including some that would help your team, and some that would help you. Take a look, and see if there’s anything you may have missed – or might be worth reading again. And as always, feel free to leave your comments:
In a world that’s gone Internet crazy it’s easy to convince churches and ministries about the importance of only using web strategies or social media as evangelism tools. After all, with more than 1.79 billon active users, by population, Facebook is now the largest country in the world, which means it’s time to start sending online missionaries and planting churches in that country. Online evangelism is an easy sell to a new generation of pastors and leaders who have been posting their lives online since childhood. But lost in the Internet frenzy is the power of traditional media – particularly radio.
My friend Jim Knaggs is retiring from a long leadership career in The Salvation Army. He finishes his work as the Commissioner for the Western Territory of the United States, and certainly as one of the most respected leaders in this remarkable global organization. I’ve had the opportunity to work with Jim for the last few years as we created The Salvation Army Vision Network – the first “digital street corner” for an organization that was founded by
There’s a persistent myth about church live streaming that needs to be put to rest: the idea that once you go live online, your members will stop coming to the services. Nothing could be further from the truth. I don’t have statistics, I can only give you my experience with the hundreds of churches we’ve worked with around
A business is in a nosedive with product sales. A nonprofit’s donor income has dropped by half. A church’s members continue to decline. All around I’m seeing organizations struggling and dreaming about the past. When that happens, what do you do? Most panic. But if you had a choice, which scenario below would you pick (or ARE you picking now?):