Would Major TV Networks Be Interested In My Faith Based Show Idea?

With the success of “The Bible” TV series, and “Finding Jesus” on CNN, I’ve been getting plenty of inquires from people who want to get other Christian ideas picked up by a secular network. In many cases, they’re starting from the wrong perspective. The first step isn’t getting your show idea on a network. The first step is finding out what the network is interested in programming. With that in mind, here’s a few critical principles about how to get a secular network to look at your Christian program idea:

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The History of Bible Movies

During what’s been called “The Year of the Bible Movie” I discovered a fascinating site called “Bible Films Blog” focused on the history of Bible films.  It’s a very interesting resource, and includes some of the earliest films on the life of Christ, including “From the Manger to the Cross” from 1912.  Back on the eve of the Millennium, I directed a global TV special that featured a music video with Michael W. Smith singing “To The King Eternal” and we shot the video in an

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Why Your Message Needs to Find a Mobile Audience

As of January 2013, there are more mobile devices in the world than people.  (In India, there are more mobile devices than toilets, but that’s another blog post entirely.)  The question becomes – is your message available on mobile platforms?   Are your short films, videos, sermons, teaching, blogs, or whatever else available via mobile?  If not, you’re missing a massive audience that is only growing.  New research indicates Millennials in the US check their smartphones 45 times a day, and 67% of Millennials use two or more mobile devices daily.  In this short video, I share why it matters:

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Mastering Media Is Knowing What Each Platform Does Best

Too many people use media randomly, with no real strategic vision. Perhaps a friend recommended local TV, or a board member suggested billboards, or a church youth director likes social media. All these platforms and others are important, but they question is: Why? While I could write many books on the subject, here’s a short list of what differentiates some of the major media platforms:

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