Ideas For The Change Revolution

Some exciting things are coming up in the next 6 months here at the Change Revolution. My book "Branding Faith: Why Some Churches and Non-Profits Impact the Culture and Others Don't" will be hitting the streets in March. We'll be talking about how to define your brand story and what it means for your future. And we'll be using some examples from some of the most successful religious and non-profit organizations in the country. So tell your friends to check us out and sign up for our monthly newsletter as well. With nearly 10,000 subscribers, the e-mail newsletter is really making an impact around the world.

And keep checking out our weekly video podcast featuring dispatches from the front lines of media, faith, and culture. From the heart of Hollywood, I'll be podcasting on the media, how it's impacting your life, and how you can use it more effectively. ... read more

How to Kill Your Career in 3 Easy Steps

Life can throw us a lot of curves. Our childhood, our parents, physical challenges, early experiences on the job, all indelibly imprint us with bad behaviors that are hard to shake. A women abused as a child, a man who's father told him he'd never amount to much, a person who lives with insecurity. Big or small, they damage our relationships, the quality of our work, and our chances for success. But there are three specific personality "quirks" that really set people back from achieving all they could become in life. ... read more

The Niche Is The New Big -- Don’t Be So Afraid To Make Changes To Reach A Younger Audience

So many producers of traditional television and radio programs come to me terrified. They've had success over the years, but their audience is getting older. They want to overhaul the program and make it hipper, more contemporary, and hopefully reach a younger audience, but they're fearful that any changes will upset or alienate the older demographic. (And hence stop their financial support). ... read more

Are Your Making an Emotional Connection With Your Audience?

I've worked with lots of non-profit and religious organizations over the years, and I can tell you that the most successful relationships are the ones where we were able to emotionally connect with the audience. I recently walked a way from a religious client who was creating a very cool looking weekly TV program. In fact, it was one of the hippest and most contemporary inspirational programs on television – the kind we'd love to have on our client reel. ... read more

Is The Rush To Make “Faith Based” Movies Creating A Market For Schlock?

It's happening. Just as I've been discussing over the last year, the rush of studios to release "Christian" themed films is causing them to pick up some junk (can I say "crap?"), thus screwing it up for future filmmakers. This is from a review by William Lobdell in the Los Angeles Times about the film "Conversations with God". Granted, it’s not a strictly "Christian" film, but it falls in the faith-based category. ... read more

• Creative Christian Media:
  Secrets of Successful Media Ministry
• Successful Christian Television:
  Make Your Media Ministry a Reality
... read more

Phil Cooke Can Speak for Your Organization or Event

philcooke.com/schedule

Phil Cooke can speak at your organization or event on subjects ranging from personal, organizational, creative, media, and cultural change. As an international speaker and lecturer at colleges and universities, major conferences, and related events, he can affect your audience through an array of personal stories, insightful information and research, and most of all, encouragement and inspiration.

Contact Cheryl Cashman at 818-303-2424 today! ... read more