Alert reader Truett Hancock was taking time out this past weekend enjoying “The Last TV Evangelist” at the beach. Do you have your copy? Get it – it’s the ultimate guide to the media revolution that’s happening to churches, non-profits, and religious organizations.
The Charlotte Observer continues it’s series on Christian broadcasting network INSP with this look at a lakefront home. As the Observer states, “At a time when Inspiration Networks has been cutting jobs, freezing wages and even adjusting the office thermostat to save money, the chief executive of the Charlotte-area broadcaster has invested about $4million in a lakefront home under construction in South Carolina.” Anyone know a good crisis PR agency?
In my opinion, what may be the book of the year is Jim Collin’s new effort called: “How the Mighty Fall.” It’s a brilliant and in-depth look at 5 key stages an organization goes through as they fail:
Stage 1: Hubris born of success
Stage 2: Undisciplined pursuit of more
Stage 3: Denial of risk and peril
Stage 4: Grasping for salvation
Stage 5: Capitulation to irrelevance or death
As I read the book it was a like
On Monday and Tuesday, I’ll be hosting a portion of the National Religious Broadcasters Research Symposium at the Gaylord Resort in Dallas. In my workshop we’ll be discussing “Current Religious Trends” and looking at research about current religious attitudes and the religious shift that’s happening in our culture. If you’re looking for answers to audience attitudes, religious trends, Christianity & public policy, and donor development, come to the NRB Research Symposium.
On June 2nd, a protest march was staged outside the Los Angeles Convention Center. It was Christians protesting the release of the new video game by Electronic Arts called Dante’s Inferno game, according to the Associated Press. The only problem? It was all staged. Because Christian protests in the past have generated publicity, EA decided to hire a marketing company to create the whole thing. They even created this fake Christian protest website called “We Are Saved.” As World Magazine reported:
I spoke at the worship conference this week at Rick Warren’s Saddleback Church. It was a great group – focused on music – and we discussed personal branding and how it can impact your career. One of the points I made that I also discuss in my book “Branding Faith’ is the principle that you can’t brand a lie. Whatever your brand story is, you’d better be able to live up to that promise. In that sense, a compelling brand isn’t much different from your reputation, and as many have said,
My father was an All-State football player in High School. But in his younger years it took awhile for him to find the right position on the team, and as a result, he spent a lot of time on the bench. During his freshman year, they were in the playoffs, and my dad – as usual – was sitting on the bench. But in a crucial play, the quarterback was hit and suddenly went down. A hush went over the crowd, and after a few minutes my dad could see the quarterback being helped off the field surrounded by players and coaches.