Leaders: Don’t Let The Insignificant Drag You Down

When Details Destroy

I once worked with a CEO that was obsessed with the most mundane details at his company. He led a team of more than 4,000, and yet he actually supervised the writing of the payroll checks. He studied the company’s social media posts – not for their effectiveness – but he personally wanted to deal with any critics of the company. He wanted to be in low level meetings that in my opinion were a total

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Want More Online Viewers? Make It Shorter

Video Length Matters in an Digital World

I’ve been teaching for a long time that too many churches and religious organizations are making a huge mistake by only posting full length sermons and teachings on either their website or podcasts. Certainly it’s fine (and a good idea) to archive your live stream, media programming, and other content in full online. However, when it comes to people actually viewing it, it’s an

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Is Online TV Killing Traditional TV?

Let's Find Out the Facts

There are so many inaccurate reports on the “death of traditional TV” out there. There’s no question that millions are moving online, but it’s really a question of platforms more than content. In other words, programming created for traditional broadcast TV as well as movies are still the primary content being watched by most consumers. But now, people are watching it on multiple platforms. For creative producers and filmmakers, it’s important to know the facts about how people are engaging media today. So I asked my friend Drew Burstein, who’s the owner and director of a company called Frame Your TV in the UK.  He writes about these issues and he created this fascinating infographic to explain what’s happening:

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Don’t Confuse Making Your Point With Venting Your Frustration

Have you ever been in a “discussion” (or argument) with someone who just wouldn’t let it die? They make their point, but can’t seem to let it go? In those cases, more does not mean better. In fact, the more they argue, the more they undermine what they’re trying to accomplish. So if you’re one of those people, here’s something to remember:

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The Theatrical Musical about Assisted Suicide

A Lesson on Impacting Culture through Entertainment

One of the reasons the Christian community continues to be marginalized in the culture is that we’re not engaging well in the area of arts and entertainment. We prefer to hold debates, apologetics conferences, create media for Christians, and other in-house projects that may be good, but only reach a small minority of people. Meanwhile,

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Surviving Tough Times

How to Respond to Being Fired, Laid off, or Any Other Financial Crisis

I spoke to a group of Hollywood entertainment professionals recently, and I shared some tips for getting through tough financial times. Although it’s difficult, it’s incredibly important that whenever possible, we do our best not to let financial challenges distract us from our career or calling. My talk was geared toward entertainment and media people, but it would work for anyone in almost any situation. Let me know if these suggestions could help you and please share them with someone experiencing this type of financial or job crisis:

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Why The “Call To Action” Matters For Nonprofits

The Big Question: What Do You Want People to Do?

One of the most surprising problems I see with leaders who are trying to raise money for humanitarian causes, ministry outreaches, or nonprofit organizations, is not calling potential donors to action. In most cases, they are so focused on telling their story, describing all the wonderful things they’re doing, and showcasing the need, they forget about the “ask.” Here’s a few things you need to remember:

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